Use Social Media to Improve Your Marketing

Chris Brogan is writing 100 useful blog posts in a row about the tools, techniques, and strategies behind using social media for your business.

In today’s post he outlines 50 Ways Marketers Can use Social Media to Improve Their Marketing.

There are tons of great tips in here:

Some of them you can do with little effort — like #8. Check out Twitter as a way to show a company’s personality. (Don’t fabricate this).

Twitter is ridiculously simple to use (when its working.) Sign up your credit union. Get a simple desktop client like Twhirl. Start sending micro-messages about what’s happening in your Credit Union. Rate changes, promotions, people. Its simple. You’re limited to 140 characters, so they are always going to be short and sweet.

Take it a step further, and if you are using SiteControl, there are twitter plugins to put your ‘tweets’ (what you write in twitter) right on your website too.

Others were doing for you. Look at #3. For every video project purchased, ensure there’s an embeddable web version for improved sharing.

How many of you have put the Owners Are Coming Video on your website?